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كتاب فن الاقناع

Mohammed

فن الاقناع

كيف تسترعى انتباه الاخرين وتغير أرائهم وتؤثر عليهم‎

تفاصيل الكتاب

تأليف : هاري ميلز‎
نشر : مكتبة الجرير
سنة النشر : 2001
شراء الكتاب : من هنا

وصف الكتاب

كتاب "فن الإقناع" للكاتب هاري ميلز هو دليل شامل ومفصل لفهم آليات الإقناع والتأثير على الآخرين. يقدم الكتاب استراتيجيات وأدوات فعالة يمكن استخدامها في مختلف المجالات، سواء في الأعمال التجارية، المفاوضات، أو حتى في الحياة اليومية. يعتمد ميلز على أبحاث علمية ونظريات نفسية لدعم منهجه، مما يجعل الكتاب ليس مجرد نصائح عملية، بل مرجعًا علميًا متينًا.

يتناول الكتاب كيفية تحليل الجمهور المستهدف، واستخدام اللغة والمشاعر بشكل ذكي لإيصال الرسائل بشكل أكثر تأثيرًا. كما يتطرق إلى كيفية التعامل مع الاعتراضات وتحويلها إلى فرص للإقناع. يتميز أسلوب الكاتب بالوضوح والبساطة، مما يجعل الأفكار المعقدة قابلة للفهم والتطبيق بسهولة.

يعد هذا الكتاب أداة قيمة لكل من يرغب في تحسين مهاراته في التواصل والإقناع، وهو مرجع مثالي للمحترفين في مجالات المبيعات، التسويق، والإدارة، وكذلك لأي شخص يرغب في فهم ديناميكيات التأثير الاجتماعي بشكل أعمق.

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تطوير الذات

Mohammed

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